Chula is an ethical Spanish fashion brand inspired by a mix of cultures. It was created in 2006 in Hanoi by the Spanish couple, Laura Fontan and Diego Cortizas. Each creation is unique, and handmade in Chula’s flagship store in Hanoi, Vietnam. Chula is as well a social company; The team consists of 65 people, from which 80% are high skilled workers with physical disabilities. Chula is an international brand with their own shops in Hanoi, Hoi An, Ho Chi Minh City, Bangkok and Madrid. In addition, the brand takes part in many international fashion shows and Pop Up events all over the world. Finally, Chula is very present online through its website and social medias.