Founded in 1981, ULRIC DE VARENS always looked for the creation of a universe of perfumes at affordable prices in order to give consumers an access to the selective world.
Our work is not only recognized in france but also in foreign countries : 75 % of our sales is done on the exports markets through our 8 subsidiaries and exclusive distributors. With 37 years of experience, we are present in more than 90 countries.
Our main assets: QUALITY of our products as well as AFFORDABLE PRICES Our concept is offer a modern and innovative alternative to the traditional and expensive Perfumery network. ULRIC DE VARENS proposes a solution combining qualitative and creative products at affordable prices in a multi – channel distribution network.